The Google Page Experience Updates: quite a mouthful, but what does it actually mean? In short, Google is busy adding a new ranking factor that checks whether the landing page is optimally set up for a pleasant experience for the website visitor. Is this still too abstract? No problem, we are happy to explain it to you!
Don’t panic!
First of all, to reassure you, the update will not have a major impact on your ranking in Google. All it does is highlight websites that score high on user experience. These websites will be shown in the Top Stories, which you probably know from the news articles that are shown based on your search term. This of course has an effect on the final conversion . Furthermore, the update will be rolled out slowly over the next two months.
Why this new update?
For a search engine like Google, it is logically important that the search results show relevant websites. After all, as a visitor you want to find what you are looking for. But when finding the right information or the right product, the process does not stop, you also want to end up on a page that works well. To do this, Google pays attention to the following factors:
The Core Web Vitals : you can read more about this in our previous blog.
Mobile usability testing : how does the page work on your smartphone?
Security Issues: Are there any security or reliability issues on the site?
HTTPS usage: Does the link start with https?
Ad Experience: Are there phone number library any disruptive or annoying ads on the page?
When will the change happen?
The Google Page Experience Updates started on June 15th. The entire process will last until the end of August. During that time, you Fotoattēli manekeniem: īss ceļvedis will see few drastic changes in your ranking, but it is a good reminder to make and keep your entire website as user-friendly as possible to lay the foundation for further internet marketing .
Curious about what you can do for america email list the page experience?
Are you curious about the page experience of your website or could you use some help improving the user experience and on-page optimization ? Fortunately, at Traffic Today we have a driven and enthusiastic team ready that is aware of all the ins and outs! So feel free to contact us for the possibilities.
