When you search “phone case” on Google in the United States, will the Taiwanese manufacturer’s website appear? Or the US manufacturer website? Of course, it is an American manufacturer. If you want to enter the American market, you must turn take email marketing service your website into an American website to compete with local manufacturers. How can you turn your website into an American website?
〈Extended reading: What is SEO? Simply put so you can understand〉
What is international search engine optimization (SEO)?
I it is to implement SEO in a single region and a single language, it is relatively simple. If it is to implement multi-region SEO and multi-language SEO on the website, then a lot of resources must be invested in technical architecture, content construction, and local signals in order to achieve international success. The audience (TA) can find your website smoothly .
〈Extended reading: To perform SEO, please find a web design company that is good at SEO strategies〉
What is the difference between Taiwan SEO and international SEO?
The biggest difference between Taiwanese SEO and international SEO is the degree of competition. The international market will have different languages, cultures, and competing companies, so the costs and resources to be invested are very large, such as website construction, SEO consultants, article writing, translation fees… In any European and American country, there will be better services than Taiwan The number of competing websites is several times higher. International search engine optimization can expand and occupy foreign markets, but it must first lock in some areas and achieve them step by step in order to have long-term business opportunities.
Before developing an international SEO strategy, first confirm where you want to implement SEO?
For example, most search engines around the world use Google and Bing, but some regions still have different mainstream search engines. For example, Japan uses Yahoo, Russia and Eastern Europe use Yandex, China uses Baidu, and South Korea uses Naver. Different regions use There will be different SEO strategies, so you must first decide the market you want to promote before you can proceed. Assuming that a network equipment manufacturer how-to-recognize-and-disable-them wants to enter the Canadian sales market, it must understand the Canadian market, including laws, units, currency, logistics, cash flow, manpower, marketing local social media management, e-newsletter marketing to Canadian dealers.
How is international SEO performed?
Choose the right website domain
Different markets must select corresponding URLs. If it is the Taiwan market, you can use example.com.tw , tw.example.com . If it is the Japanese cg leads market, you can use jp.example . Google will identify the website based on the URL. If the website is multi-regional and wants to be promoted all over the world, www.example.com should be used .
