Did you know that 74% of marketers say personalization increases customer engagement? Email marketing can be one of the most powerful tools when it comes to increasing sales. But most businesses don’t understand how important personalizing messages is, and without that touch of personalization, you could be missing out on a huge number of responses,…
Now that 2016 has come to a close, it’s time to dive into one of our favorite digital channels: email marketing and its trends, predictions and strategies to consider for this new year. The key to success this year? Always anticipate what your customers want and need. Below we review 3 interesting trends to follow…
The 3C era refers to the new business era brought about by the integration and innovation of the three fields of “Computing”, “Communication” and “Consumer electronics” in today’s society. This era is characterized by the high development and popularization of science and technology, especially Internet technology and mobile communication technology, which have greatly changed people’s…
In order to drive more sales and website traffic, most brands use email newsletters to send information about their brands and product discounts to customers and other potential customers. As a marketing tool, it allows you to interact directly with potential customers and increase the interactivity between your brand and customers through one-on-one communication. Although…
Until recently, marketers would create one message and send it to their entire list. This batch- and-blast method was ineffective, impersonal, and did little to boost brand loyalty. Later, they started using basic demographic data to segment audiences. This option was a great improvement. Some brands stayed there, but innovative marketers were looking for more….
This is not a book of advice, but a precious volume to say goodbye to writer’s block and always have a new idea to develop. 642 exercises selected by the writers of the San Francisco Writers’ Grotto . All you need is a pencil or a pen and a great desire to imagine words and worlds. I always…
Do you write for a living, but would like to improve? Or have you not started yet, but your dream is to transform your passion for writing into a profession? Then I have some suggestions for you. Or rather, not directly from me, but from the pages of books by some great successful writers. In…
Quick notes, work documents, articles and presentations: whether writing is a passion for you or your everyday job, it is essential to always have the right writing apps on hand . Also because, we all know, we now spend a lot of our time with our smartphones in our hands. These are applications that I have personally…
Telegram as a marketing resource Benefits of using Telegram as a marketing tool Many small businesses now use messaging apps to communicate with consumers, collect orders, and respond to various questions, comments, and concerns. One of the most notable benefits of Telegram as a marketing tool is that you don’t require the help of…
If you are also interested in continuing your training or updating yourself in the Digital Marketing sector, don’t lose sight of the Master in Digital Marketing with Specializations from IEBSchool. Hurry, don’t miss out on your place, they are flying! Telegram as a marketing tool: Benefits for your company By Otto – September 6,…
FAQs, orders, and customer queries can all be handled by chatbots that are available at any time of the day. This allows your customer service representatives to focus on more difficult situations. By incorporating Telegram as a marketing tool, you can easily create and share bots for free. There is no bot solution for…
In the ever-evolving digital world, URL redirection or known as “ redirect ” has become an important thing to understand and implement for website owners and SEO practitioners. One type of redirect that is often used and plays an important role in SEO strategy is “301 redirect .” This article will provide a complete guide…
