Identify relevant keywords start by brainstorming a list of keywords that are relevant to your . Content put yourself in your target audiences shoes and think about what phrases they would . Use while their search volume may be lower their conversion rates are usually higher including . Relevant longtail […]
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Known as schema markup provides additional context and information to the structured data on your . Website which you can use to improve visibility and clickthrough rates for your web pages . To effectively leverage structured data consider specific schema markup that aligns with your content for . Example if […]
Of users browsing search results can meta descriptions directly affect search engine rankings while meta . Descriptions themselves do not directly affect search engine rankings they can indirectly affect your sites . Visibility by influencing clickthrough rates a higher clickthrough rate indicates to search engines that your . Pages are […]
You have undoubtedly landed on it yourself: the 404 page. This error 404 ( not found ) is an HTTP status code that indicates that a certain page does not exist. Or cannot be found. You end up here, for example, by entering the URL incorrectly. Or clicking on an […]
If you place an advertisement online, there are various payment models that you can choose from. One of them is CPC, or Cost Per Click. This means that you pay for every click on your advertisements. So when someone clicks on your Google advertisement and goes to your website, you […]
By itorial Staff with No comments Digital insightsDigital Marketing Share this content IAB Spain , the advertising, marketing and digital communication association in Spain, held today, Wnesday, May 8, the Sustainability Conference 2024, sponsor by Adevinta . During the conference, the update of the Sustainable Digital Advertising Guide 2024 was […]
by Editorial Staff with No comments Digital MarketingSocial networks Share this content SAMY Alliance , an alliance of agencies specializing in digital marketing and communication present in more than 15 markets, launches its latest study in which it presents its own methodology to “analyze the true effectiveness of community management […]
They looked at more than 4,600 couples who participated in a long-term study of American people over 50, who filled out a questionnaire every two years, asking them to indicate, among other things, how much alcohol they drank per week And something remarkable emerged. “We found that couples who drank […]
Microplastics are small plastic particles ranging from 1 μm to 5 mm and are now everywhere. In our food, in our care products. They end up in the environment, among other things, because larger plastic pieces slowly break down, but also through the emission of textile fibers and the use […]
In today’s data-driven world, artificial intelligence (AI) has revolutionized marketing strategies. AI-powered tools can analyze vast amounts of customer data to create highly personalized campaigns that resonate with individuals. By understanding customer preferences, demographics, and behavior, businesses can tailor their messages to maximize engagement and conversion rates. Building Strong Partnerships […]
