Integral Ad Science improves its Brand Safety and Brand Suitability measurement for TikTok with new exclusions and sensitive vertical segments
By Editorial Staff with No comments Digital MarketingSocial networks Share this content Integral Ad Science (IAS) , a global platform specializing in media measurement and optimization, announced today, Friday, April 12, 2024, the expansion of its unique Brand Safety and Brand Suitability measurement for TikTok to include new exclusions for sensitive categories and vertical segments,…