These are just some of the numbers that have elevated Snapchat to the fourth place among the most visited social media by young people in 2015 and with the highest growth expectations in 2016. But it is the real-time communication through images and videos that gives Snapchat enormous potential as a channel for promoting a brand.
A report by the Pew Research Center in the
The almost total lack of use of Snapchat for one’s business leaves the field to the creativity of a marketer, but where to start? snapchat-marketing-for-business. A creative strategy before starting to promote your brand on Snapchat, without neglecting the importance of weaving a dense brand community. We offer you a series of activities to undertake on Snapchat with your community, in order to increase engagement and interaction with the public: live events : Are you attending a conference, a training course, a preview?
Let’s start with The Snapchat Starter Pack the basics:
Building a good network of contacts lebanon email list is essential, as the more people you can reach, the more views the content published in your story will receive, visible to everyone for a duration of 24 hours. This can be saved to your device and shared on other social channels in the form of a video, in order to further publicize the presence on Snapchat. The published contents can be briefly edited with the addition of short personalized texts, filters, emoticons and stickers, or directly shared, according to the immediate nature of the social network.
Snapchat’s real The Snapchat Starter Pack strength is its audacity :
Why Marketers Should Care About Snapchat the content of our snap will be unknown to the user before viewing it, fueling the curiosity of our contacts, who will inevitably want to reveal the message. In fact, up to 50% of Facebook and Twitter users do not view updates and sponsored posts on our pages, while approximately 90% of contacts on Snapchat view every image or video published .
Despite the ability to highlight events and ad campaigns on Snapchat, brands that try to engage users through the “Discover” section and the occasional Live Stories are still not the social network’s main draw. The effectiveness of the sale is not what makes Snapchat effective, but awareness , or notoriety. The key to the success of this social network is in fact the reach – the scope, or the ability of our message to reach people all over the world .
It is therefore essential to devise
Share exclusive, real-time content on phone number materials Snapchat that will keep your followers literally glued to their phones; Q & A (Questions & Answers) : Ask your followers to ask a key figure in your business a question via private video on Snapchat and post video responses for everyone to see; Product Launch / Sneak Peek : Give your audience a sneak peek at your next product or project. Start by posting a grainy or blurry photo and make it more understandable every day.
Creating hype and arousing users’ curiosity; giveaways :
announce the chance to win one of your products to the first lucky people who follow you on Snapchat; leverage influencers : convince a prominent personality related to your core business to post snaps from your account for a day, in order to attract bz lists their audience to your business; Promo Codes : Post a snap containing a promo code to consumers. This will encourage them to take a screenshot and tell their friends to do the same.
In conclusion, remember that on Snapchat it is important to be fast and innovative , but also to identify the audience you want to reach. I would add: it also depends on the depth of the budget you have available.