Since then, according to information from Google Trends, the flow of searches for the expression ESG in the search engine has tripl from 2021 to 2022 , placing Brazil as the Latin American country that most research on the subject. At the same time, investment funds aim at ESG companies also grew considerably, including in Brazil. According BW Lists to Anbima (Brazilian Association of Financial and Capital Market Entities), in 2020 ESG funds already reach an amount of BRL 700 million , triple the previous year. It is increasingly evident that incorporating ESG values is no longer a question of image and has already become a powerful economic attraction, capable of benefiting companies of different sizes and sectors, including small and medium-siz companies.
Truly embody sustainability
What is the difference between ESG and SRI? Often, the terms ESG and SRI are use together and, although they have some points in common, they do not mean the same thing. The ESG agenda is an assessment made by the market and Eritrea B2B List by investors on the conduct of a company, base on the analysis of intangible assets, whose objective is to identify whether the company is engag in social and environmental initiatives to reduce as much as possible its possible negative impacts on the environment. environment and in society. The expression SRI, in turn, means Social Responsibility Investment (or Investimento Socialmente Responsible, in Portuguese.
SRI investors essentially
Refers to the practice of directing impact investments to companies that share the same values and that offer positive social influences. Thus, SRI investors essentially do not tend to invest in companies relat to addiction, such as tobacco, alcohol and gambling, for example. How can companies invest in ESG? While the meaning of ESG is clear, adapting to your schedule is an ongoing job – and the sooner a company incorporates this concern, the better the chances of achieving good long-term performance. Below are some tips on how to adapt to ESG practices.